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Mission-Driven
Marketing & Communications

Healthcare | Information Technology | Non-Profit | Government

Key Strengths

Multichannel Communication

  • Digital & Traditional Marketing

  • PR & Media Relations

  • Thought Leadership

  • Internal Communications

  • Executive Communications

  • Tradeshows & Events

Marketing Strategy & Execution

  • Collaborative Strategic Planning

  • KPI Development and Measurement

  • Global Experience

  • Persona Identification

  • Unique Value Prop Development

  • Messaging & Content Strategy

Tactical Expertise

  • Compelling Writing/Storytelling

  • Video Production/Photography

  • Social Media Campaigns

  • Online Events/Webinars

  • Intranet Development

  • Team and Budget Management

Outcomes

Non-profit Digital Marketing Initiative

  • Online contributions more than tripled from $641K to $2.7M in FY 2020 alone and increased as a percentage of revenue from 6 percent to 18 percent

  • Total financial contributions doubled from $7.4M in 2019 to $15M in 2021.

  • New donors increased by more than 400% in 2020.

Media Relations -- Articles Placed

  • The New York Times,The Wall Street Journal, The Seattle Times, USA Today, Discover, Wired Magazine, MIT’s Technology Review, Fortune, Forbes, Modern Healthcare, Medical Economics, Health Leaders, American Medical News, Modern Physician, Medical Imaging News, Diagnostic Imaging, Internet World, Information World, the Puget Sound Business Journal, 425 Magazine, Seattle Business Magazine, and more.

Product Marketing

  • Product Launch Campaign

    • Generated SAS sales appointments representing an average one-year value of $3M and five-year value of $15M

    • Delivered sales nearly 400 self-selected and curated leads from Webinar attendees

Let's Get In Touch.

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Todd Langton

email: toddl@seanet.com

cell: 425.442.5860

www.linkedin.com/in/tlangton

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